The Shiseido Child Foundation has always considered children the "treasure of society." Since our establishment in 1972, we have undertaken various initiatives to address issues concerning children, adapting to the demands of the times. Our desire to "create a society in which children can have hope and move forward" has not changed to this day.

OUR VISION

“Aiming for a society in which every child can be happy and shine in their own way.”

We are committed to realizing a society where children can live a life true to themselves, full of dreams and hope, without their future choices being limited by their circumstances. Our vision is based on this wish.

OUR MISSION

"We work together with
those who share the same aspirations to help provide
children with a sound upbringing."

We help prepare children to thrive in society by connecting with adults who wish for the healthy growth of children and drawing upon their wisdom and strengths.

MESSAGE

塩島 義浩

Shiseido Child Foundation

Chairperson
Yoshihiro Shiojima

塩島 義浩

Shiseido Child Foundation

Chairperson
Yoshihiro Shiojima

Shiseido Co., Ltd. established the Shiseido Social Welfare Foundation in 1972 as part of its centennial anniversary project. The foundation began its activities by focusing on domestic and overseas training for welfare facility personnel in Japan, promoting academic research on child welfare, and collecting and disseminating information on overseas welfare programs. As times changed and the environment surrounding children evolved, we inherited the aspirations of our predecessors and started new initiatives, steadily expanding the scope of our activities. Therefore, we would like to express our deepest gratitude to everyone who has helped with our activities and provided support thus far.

In 2022, on our 50th anniversary, we changed our name from the "Shiseido Social Welfare Foundation" to the "Shiseido Child Foundation." This change reflects our desire to "realize a society where the children who will shape the next generation can grow up as healthy independent individuals, without their future options being limited by their circumstances, and can lead lives full of dreams and hope."

Based on our vision, we will continue to promote various activities centered on promoting the independence of children. At the same time, we will also continue to provide learning opportunities for the personnel who support the daily lives of children through training and subsidies.

In today's world, where our environment is undergoing significant global changes, the issues surrounding children, such as child abuse, poverty, and isolation, are becoming increasingly severe, and our efforts to confront them may seem modest. However, even in the face of such challenges, we are committed to working to develop better initiatives, together with all of you who share our commitment to the happiness and future of children.

OUR HISTORY

The Shiseido Child Foundation (formerly the “Shiseido Social Welfare Foundation”) was established in 1972 as a 100th-anniversary project of Shiseido Co., Ltd., with a strong desire to contribute to the welfare of society. Shiseido has long been involved in several activities related to children, including the "Children's Clothing and Dressing Table Display" exhibition in 1921 and the publication of the monthly magazine "OHISAMA" in 1922. Based on a deep concern for the welfare of children, we have been developing activities focused on child welfare to create a bright future for children.

April 1972 Established as the Shiseido Social Welfare Foundation (now the Shiseido Child Foundation)
1973 Began the “Overseas Training Program for Child Care Facility Personnel” (up to the present)
1988
  • Started “Mother Seminars” (renamed "Mom Seminars" in 1993, "Child-rearing Seminars" in 2001, continued until 2010). In 2011, the seminars were changed to subsidies of child-rearing seminars held by the Children and Family Support Center (up to the present)
1994
  • Received an award from the United Nations International Year of the Family Office for our activities and efforts in raising awareness during the International Year of the Family (1994)
    (1994 is the year Japan ratified the Convention on the Rights of Children.)
2005
  • Launched the "Festival for Stepping Out into Society" (up to the present)
2007
  • Started the “Shiseido Social Welfare Foundation Scholarship Program” as a 35th-anniversary project (renamed the “Shiseido Child Foundation Scholarship Program” in 2022, up to the present)
2010 Certified as a public interest foundation by the Cabinet Office.
Began self-reliance seminars on social skills and communication (renamed the "Starters’ Seminar" in 2013, up to the present)
2013 Launched the smartphone information site "Soramame Guide"
2022 Celebrated the 50th anniversary and renamed the “Shiseido Child Foundation”

PROFILE /
FINANCIAL STATEMENT

Name of
Organization
Shiseido Child Foundation
* Renamed from the Shiseido Social Welfare Foundation on October 1, 2022
Representative Chairperson, Yoshihiro Shiojima
Address 5-5, Ginza 7-chome, Chuo-ku, Tokyo
Establishment April 8, 1972 (100th anniversary project of Shiseido's founding)
Financial statements FY2023
FY2022
FY2021

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What You Can Do

You can help support children's future in a way that best suits you, so that they can be happy and free to shine in their own way.

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